Key Site Stats

(These figures relate just to the competition section of the website)

  • Per Month


  • Site Views:
    1,213,706

  • Site Visits:
    76,457

  • Typical Entries:
    28,045–38,153

  • Avg Data Capture Entries:
    1604–2606

Entries Per Region


  • Yorkshire & Humber: 16437
  • East Midlands: 10403
  • West Midlands: 13111
  • North East: 16904
  • North West: 6460
  • East of England: 19819
  • London: 14710
  • South East: 23392
  • South West: 16385
  • Wales: 7525
  • Scotland: 9124
  • Northern Ireland: 1998
  • Guernsey: 116
  • Jersey: 67
  • Isle of Man: 381

   Daily Competition Entries

   Age Distribution

   Gender Distribution

Facebook: 4.36m

Twitter: 118k

Instagram: 95.3k

Readership Profiles

    Readers

  • Love their home, and everything it means to them – family, security and the opportunity to indulge in practical yet beautiful decorating ideas.
  • Are actively decorating and renovating their homes. Many have bigger project plans, such as extensions, kitchen and bathroom transformations.
  • Love shopping for beautiful home products. They have a keen eye for a bargain, yet are also willing to invest in appliances, design and technology.

    Three Audience Types

  • Style Enthusiasts - Interested in the latest looks, while having their own sense of style – our audience are professionals in their first flat to couples setting up their first home
  • Busy Families - Couples with pre-school and school-age children – some stay-at-home mums and others working mums. They live in a variety of properties.
  • Settled Homebodies - Pre and actual retirees with grown-up children, comfortable homes and gardens. They own their properties outright or have small mortgages.

Competition & Brand Examples:

The below is an example of a competition on the site

WIN! A BISSELL® ICON 25V Tangle-Free Cordless Vacuum


3 prizes to be won!

We’re offering three lucky readers the chance to win a BISSELL® ICON 25V Tangle-Free Cordless Vacuum.

The BISSELL® ICON Cordless 25V Vacuum is engineered to deal with every day dirt and dust on carpets, hard floors, furniture and in cars. The Tangle-Free Brush Roll is perfect for households with pets or long hair, putting an end to hair-trapped rollers. The no-touch hygienic chamber, which collects and then traps dust, debris, allergens and hair, is easily emptied thanks to the Smart Seal Allergen System™.

The ICON’s superior high-power provides up to 50 minutes runtime and comes with three levels of adjustable cleaning power, making it perfect for both quick pick-ups and heavier duty tasks requiring maximum power. The ability of the vacuum to lie flat under furniture, along with bright LED lights on the floor nozzle, also ensures it makes light work of cleaning dark areas such as behind cabinets. Plus, the compact ICON quickly and easily converts into a handheld model which, with the addition of the LED crevice tool with retractable brush, ensures nowhere in the home is inaccessible.

Easy to store, the lightweight, yet sturdy and sleek cordless design is the ideal choice for busy households. Straightforward to keep pretty much anywhere with the easy-to-hang wall mount which charges your vacuum. The digital power display has a battery indicator which is easy to read so you know when it’s ready to use.

The BISSELL ICON, RRP £349.99, is available from BISSELL Direct, Argos, Amazon and Very.


Questions

Simply choose the correct answer to the following question to be entered into this free Prize Draw


How many levels of cleaning power does the BISSELL® ICON 25V Vacuum offer?


Brand and types of products we work with:

Here are some of the brands we work with. These brands have provided such prizes as: kitchen appliances, gift vouchers, holidays and much more.


Marketing Blurb:

Readers love Ideal Home’s democratic approach to home design. We’re not the Style Police making judgements about style, taste or budgets – we simply showcase the very best ideas, best new products, best homes, so anyone can put together their own unique mix. We think creating a home should be fun and exciting, and that’s how we want our readers to feel when they flick through our beautiful, contemporary pages.

Competitions & Prize Sponsor Benefits



Why become a competition sponsor?

To work with us on this opportunity, please call one of our team on 0114 3990828 or register your interest here

The minimum prize value (MPV) for this publication is £1000

Benefits of providing prizes for competitions.

  • A Unique opportunity to promote existing products and service or promote new opportunities.
  • Positive brand association
  • 4 weeks promotion
  • The brand images and product description used in the blurb
  • The multi-choice question tied to the brand for brand reinforcement
  • Marketing of the competition

Only available to the prize sponsor


Prize Sponsor Benefits:

You also have the option to take the following features (Additional cost may apply for some of these features)

Data capture ‐ This is brilliant opportunity to ask the users engaging with the competition if they would like to opt in to hear from the Brand. This compares favourably to most other data capture opportunities, has brilliant responses and is compliant with all uk law including GDPR.
On this publication you will typically receive between 2066-2971 of opted in individuals requesting more information.

Links ‐ These can be used for driving traffic and or for helping with SE0.

Embedded video ‐ if you have a promotional video we can include this in the competition text.

Additional promotion via social media, main newsletters, etc ‐ Please ask for availability and costs.