The stats on this page are for the previous 30 days

Key Site Stats

(These figures relate just to the competition section of the website)

  • Per Month

  • Site Views:

  • Site Visits:

  • Typical Entries:

  • Avg Data Capture Entries:

Entries Per Region

  • Yorkshire & Humber: 13453
  • East Midlands: 9045
  • West Midlands: 13492
  • North East: 24458
  • North West: 6186
  • East of England: 20071
  • London: 16060
  • South East: 21457
  • South West: 13681
  • Wales: 5609
  • Scotland: 5588
  • Northern Ireland: 1937
  • Guernsey: 152
  • Jersey: 83
  • Isle of Man: 193

   Competition Entries

   Gender Distribution

   Age Distribution

Facebook: 1.72m

Twitter: 232k

Instagram: 166k

Readership Profiles

  • Upscale, high spending women
  • 67% are ABC1
  • The InStyle consumer spends more on fashion and beauty than readers of any other magazine
  • Higher income than consumers of ELLE, Bazaar and Vogue
  • Average Age is 34
  • Career Focused
  • 2.5x more motivated by career development
  • 33% more likely than consumers in our set, to review & post about fashion

Competition & Brand Examples:

The below is an example of a competition on the site

Win the ultimate clothes gift card and a year's supply of Lyons coffee!

1 prizes to be won!

Lyons Coffee are offering one lucky winner the chance to win a £200 clothes gift card and a year’s supply of Lyons coffee and a year’s supply of Lyons Coffee bags.

Just like a tea bag, but coffee, Lyons lovingly roast and grind the finest coffee beans, sealing all that freshness and flavour into individually foil wrapped coffee bags.

Quick and easy to use, they are an ideal choice for busy mums, active families or time pressured commuters. Perfect for people on the go, who want convenience without compromising on flavour.

Just add freshly boiled water, stir, and brew for three-four minutes until the coffee is as strong as you like it.

Available in three different strength varieties, plus a decaf option, there’s a coffee to suit every mood and taste: No.4 Dark and Intense, No.3 Rich and Full Bodied, and No.2 Light and Smooth. The vintage-style packaging is bold, stylish and eye-catching – the perfect addition to brighten up the kitchen cupboards and only costing 15p a bag makes them the perfect choice!

Lyons Coffee Bags can be purchased from Waitrose, Sainsbury’s, Ocado, and Nisa.


Simply choose the correct answer to the following question to be entered into this free Prize Draw

Which of these is not a variety of Lyons Coffee bags?

Brand and types of products we work with:

Here are some of the brands we work with. These brands have provided such prizes as: flight tickets, sweet machines, gift vouchers and much more.

Marketing Blurb:

InStyle loves fashion and it’s that passion that shines through everything we do. Whether we’re showcasing the latest runway looks or transforming celebrities into style icons, our customer is our focus. We know that she’s as crazy about that fringed bag or that block-heeled boot as we are and she has the means to turn our inspirational editorial into her own reality. Whether she’s on her mobile, browsing her tablet or reading her magazine, we intensify that desire and give her all the tools she needs to create her perfect personal wardrobe. Consistently glamorous, always on trend. We empower women to improve their personal style.

Competitions & Additional Extras

Why become a competition sponsor?

To work with us on this opportunity, please call one of our team on 0114 3990828 or register your interest here

The minimum prize value (MPV) for this publication is £300

Benefits of providing prizes for competitions.

  • A Unique opportunity to promote existing products and service or promote new opportunities.
  • Positive brand association
  • 4 weeks promotion
  • The brand images and product description used in the blurb
  • The multi-choice question tied to the brand for brand reinforcement
  • Marketing of the competition

Only available to the prize sponsor

Additional Extras:

You also have the option to take the following features (Additional cost may apply for some of these features)

Data capture ‐ This is brilliant opportunity to ask the users engaging with the competition if they would like to opt in to hear from the Brand. This compares favourably to most other data capture opportunities, has brilliant responses and is compliant with all uk law including GDPR.
On this publication you will typically receive between 451-659 of opted in individuals requesting more information.

Links ‐ These can be used for driving traffic and or for helping with SE0.

Embedded video ‐ if you have a promotional video we can include this in the competition text.

Additional promotion via social media, main newsletters, etc ‐ Please ask for availability and costs.